Personal Information the
Blues Collect, and How It Is Used

The Blues collect information from users of our site. We use personal information to customize your Internet transaction. Generally, we do not share with third parties the personal information you supply when conducting transactions on our Web site. And generally, unless you specifically key in personal information on our Web site, you browse our Web site anonymously, which means personal information is not collected. We may collect your personal information, such as name, address, etc. using a secure session when you initially register with us at this Web site or if you engage in a transaction that requires an electronic signature, for example. We will not collect your personal or healthcare information using e-mail or pop-up windows.

In addition to the personal information, we gather information on the use of our Web site, including domain name, number of hits, pages visited, length of user session, and so forth to evaluate the usefulness of our site.