What is a Member Advocate?

Member Advocates are the next generation of customer service. They know the ins and outs of the benefits and programs available to your employees and use that knowledge to provide a high-touch, personalized experience. Member Advocates are trained and empowered to address the needs of your employees, eliminating their hassles, and resolving all questions and needs - leaving them with no homework.

Member Advocates are trained to not only meet your employees’ health care and benefit needs. They’re trained to be a proactive partner that will work with your employees to improve their health, their understanding and usage of their benefits, and how the find and get care. Member Advocates also help your employees: 

  • Find a doctor and schedule appointments  
  • Resolve claims and benefit issues 
  • Navigate their choices for care 
  • Access personalized care and services to meet specific needs 
  • Connect to care teams or Clinical Navigators for nonurgent illnesses or chronic and complex conditions
This is small sample of what Member Advocates can provide to your employees. To learn more about their capabilities, reach out to your Blue Cross representative.
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Have questions about Coordinated Care?

To learn more about the Coordinated Care portfolio and how it could benefit your company and employees, contact your Blue Cross representative today.